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20021119093000.0 |
| 020 |
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|a 007004721995
|
| 050 |
0 |
0 |
|a HF5415
|b .B4293 1988
|
| 090 |
0 |
0 |
|a HF5415
|b .B4293 1988
|
| 100 |
0 |
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|a Bennett, Peter D. ,
|e author
|
| 245 |
0 |
0 |
|a Marketing
|c Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.
|
| 260 |
2 |
|
|a New York :
|b McGraw-Hill ,
|c c1988
|
| 300 |
|
|
|a xxvii, 763 p. :
|b ill. (some col.) ; ;
|c 26 cm.
|
| 440 |
0 |
0 |
|a McGraw-Hill series in marketing
|
| 504 |
|
|
|a Includes bibliographies and indexes
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
0 |
|
|a Fry, Robert A. ,
|e author
|
| 700 |
0 |
|
|a Lamm, Robert P. ,
|e author
|
| 999 |
|
|
|a 1000010884
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|