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20190502093000.0 |
| 008 |
021119s1985 |
| 020 |
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|a 04719042360
|
| 090 |
0 |
0 |
|a HF5411
|b .S87 1985
|
| 245 |
0 |
0 |
|a Strategic marketing and management
|c edited by Howard Thomas and David Gardner
|
| 260 |
2 |
|
|a Chichester :
|b John Wiley ,
|c 1985
|
| 300 |
|
|
|a x, 509 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index
|
| 650 |
|
0 |
|a Marketing
|v Congresses
|
| 650 |
|
0 |
|a Marketing
|x Management
|v Congresses
|
| 700 |
1 |
|
|a Gardner, David Morgan ,
|d 1936- ,
|e author
|
| 700 |
1 |
|
|a Thomas, Howard ,
|d 1943- ,
|e author
|
| 710 |
2 |
1 |
|a American Marketing Association ,
|c Marketing Education Division
|
| 710 |
2 |
1 |
|a University of Illinois (Urbana-Champaign) ,
|c Department of Business Administration
|
| 999 |
|
|
|a 1000010878
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|