Contemporary advertising
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Homewood, Ill.
Irwin
c1992
|
| Edition: | 4th ed |
| Series: | The Irwin series in marketing
|
| Subjects: |
| Physical Description: | xxxi, 718, [58] p. ill. (some col.) 29 cm |
|---|---|
| ISBN: | 025609196X |