APA (7th ed.) Citation

Penn, B. (1992). Be your own PR expert: The complete guide to publicity and public relations. Piatkus.

Chicago Style (17th ed.) Citation

Penn, Bill. Be Your Own PR Expert: The Complete Guide to Publicity and Public Relations. London: Piatkus, 1992.

MLA (9th ed.) Citation

Penn, Bill. Be Your Own PR Expert: The Complete Guide to Publicity and Public Relations. Piatkus, 1992.

Warning: These citations may not always be 100% accurate.