Sethi, S. P. (1987). Handbook of advocacy advertising: Concepts, strategies and applications. Ballinger.
Chicago Style (17th ed.) CitationSethi, S. Prakesh. Handbook of Advocacy Advertising: Concepts, Strategies and Applications. Cambridge, MA: Ballinger, 1987.
MLA (9th ed.) CitationSethi, S. Prakesh. Handbook of Advocacy Advertising: Concepts, Strategies and Applications. Ballinger, 1987.
Warning: These citations may not always be 100% accurate.