APA (7th ed.) Citation

Nargundkar, R. (2004). Services marketing: Text & cases. Tata McGraw-Hill.

Chicago Style (17th ed.) Citation

Nargundkar, Rajendra. Services Marketing: Text & Cases. New Delhi: Tata McGraw-Hill, 2004.

MLA (9th ed.) Citation

Nargundkar, Rajendra. Services Marketing: Text & Cases. Tata McGraw-Hill, 2004.