A career in marketing, advertising and public relations

Bibliographic Details
Main Authors: Hart, Norman A. (Author), Lamb, Gilbert W. (Author)
Format: Book
Published: London : Published on behalf of the CAM Foundation and the Chartered Institute of Marketing [by] Heinemann , 1981
Subjects:
Description
Physical Description:164 p. ; 21 cm.
Bibliography:Includes index
ISBN:0434907111