Experiential exercises in marketing research

Bibliographic Details
Main Authors: Luck, David J. (Author), Rubin, Ronald S. (Author), Taylor, Donald A. (Author)
Format: Book
Published: Englewood Cliffs, NJ Prentice-Hall c1980
Subjects:

MARC

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100 0 |a Luck, David J.  |e author 
245 0 0 |a Experiential exercises in marketing research   |c David J. Luck, Ronald S. Rubin, Donald A. Taylor 
260 2 |a Englewood Cliffs, NJ  |b Prentice-Hall  |c c1980 
300 |a 181 p. ;  |c 29 cm. 
650 0 |a Marketing research  |x Problems, exercises, etc. 
700 0 |a Rubin, Ronald S.  |e author 
700 0 |a Taylor, Donald A.  |e author 
999 |a 1000017881  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus