Experiential exercises in marketing research

Experiential exercises in marketing research

Bibliographic Details
Main Authors: Luck, David J. (Author), Rubin, Ronald S. (Author), Taylor, Donald A. (Author)
Format: Book
Published: Englewood Cliffs, NJ Prentice-Hall c1980
Subjects:
Marketing research > Problems, exercises, etc.
Description
Physical Description:181 p. ; 29 cm.
ISBN:0132952203

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