Customer-driven marketing the ideal way to increased profits through marketing, sales and service improvement
| Main Author: | Frazer-Robinson, John (Author) |
|---|---|
| Format: | Book |
| Published: |
London
Kogan Page
1997
|
| Subjects: |
Similar Items
Customer marketing how to improve the profitability of your customer base
by: Curry, Jay 1939-
Published: (1998)
by: Curry, Jay 1939-
Published: (1998)
Strategic customer care : an evolutionary approach to increasing customer value and profitability
by: Brown, Stanley A. , 1946-
Published: (1999)
by: Brown, Stanley A. , 1946-
Published: (1999)
Winning sales and marketing tactics
by: Winkler, John
Published: (1989)
by: Winkler, John
Published: (1989)
Marketing creating value for customers
by: Churchill, Gilbert A., et al.
Published: (1998)
by: Churchill, Gilbert A., et al.
Published: (1998)
Marketing creating value for customers
by: Churchill, Gilbert A., et al.
Published: (1998)
by: Churchill, Gilbert A., et al.
Published: (1998)
Listening to the voice of the market how to increase market share and satisfy current customers
by: Reidenbach, R. Eric
Published: (2010)
by: Reidenbach, R. Eric
Published: (2010)
Customer visits building a better market focus
by: McQuarrie, Edward F.
Published: (1993)
by: McQuarrie, Edward F.
Published: (1993)
Successful customer relationship marketing new thinking, new strategies, new tools for getting closer to your customers
by: Foss, Bryan, et al.
Published: (2001)
by: Foss, Bryan, et al.
Published: (2001)
Selling to tough customers
Published: (1981)
Published: (1981)
Services marketing
by: Lovelock, Christopher H.
Published: (1991)
by: Lovelock, Christopher H.
Published: (1991)
Improving marketing performance
Published: (1987)
Published: (1987)
Marketing in the not-for-profit sector
by: Kinnell, Margaret, et al.
Published: (1997)
by: Kinnell, Margaret, et al.
Published: (1997)
Concurrent marketing integrating product, sales, and service
by: Cespedes, Frank V. 1950-
Published: (1995)
by: Cespedes, Frank V. 1950-
Published: (1995)
Marketing communications
by: Egan, John 1952-
Published: (2007)
by: Egan, John 1952-
Published: (2007)
Marketing creating and keeping customers in an e-commerce world
by: Zikmund, William G., et al.
Published: (2001)
by: Zikmund, William G., et al.
Published: (2001)
Marketing
by: Bovee, Courtland L., et al.
Published: (1992)
by: Bovee, Courtland L., et al.
Published: (1992)
Principles of services marketing
by: Palmer, Adrian
Published: (2011)
by: Palmer, Adrian
Published: (2011)
Relationship marketing bringing quality, customer service, and marketing together
by: Christopher, Martin, et al.
Published: (1991)
by: Christopher, Martin, et al.
Published: (1991)
Marketing services competing through quality
by: Berry, Leonard L. 1942-, et al.
Published: (1991)
by: Berry, Leonard L. 1942-, et al.
Published: (1991)
Services marketing people, technology, strategy
by: Lovelock, Christopher H., et al.
Published: (2007)
by: Lovelock, Christopher H., et al.
Published: (2007)
Marketing
by: Mandell, Maurice I.
Published: (1985)
by: Mandell, Maurice I.
Published: (1985)
Marketing
by: Lamb, Charles W., et al.
Published: (2000)
by: Lamb, Charles W., et al.
Published: (2000)
Marketing
by: Lamb, Charles W., et al.
Published: (2010)
by: Lamb, Charles W., et al.
Published: (2010)
Marketing management
by: Shapiro, Benson P., et al.
Published: (1985)
by: Shapiro, Benson P., et al.
Published: (1985)
Customer engineering cutting-edge selling strategies
by: Frigstad, David B.
Published: (1995)
by: Frigstad, David B.
Published: (1995)
Customer service on the Internet building relationships, increasing loyalty, and staying competitive
by: Sterne, Jim
Published: (1996)
by: Sterne, Jim
Published: (1996)
Marketing strategy : the difference between marketing and markets
by: Fifield, Paul
Published: (2007)
by: Fifield, Paul
Published: (2007)
Marketing management a customer-oriented approach
by: Clow, Kenneth E., et al.
Published: (2010)
by: Clow, Kenneth E., et al.
Published: (2010)
Services marketing : a European perspective
by: Lovelock, Christopher H., et al.
Published: (1999)
by: Lovelock, Christopher H., et al.
Published: (1999)
Marketing today
by: Schwartz, David Joseph, et al.
Published: (1985)
by: Schwartz, David Joseph, et al.
Published: (1985)
Social responsibility in marketing a proactive and profitable marketing management strategy
by: Samli, A. Coskun
Published: (1992)
by: Samli, A. Coskun
Published: (1992)
Marketing an introduction
by: Masterson, Rosalind, et al.
Published: (2004)
by: Masterson, Rosalind, et al.
Published: (2004)
Similar Items
-
Customer marketing how to improve the profitability of your customer base
by: Curry, Jay 1939-
Published: (1998) -
Strategic customer care : an evolutionary approach to increasing customer value and profitability
by: Brown, Stanley A. , 1946-
Published: (1999) -
Winning sales and marketing tactics
by: Winkler, John
Published: (1989) -
Marketing creating value for customers
by: Churchill, Gilbert A., et al.
Published: (1998) -
Marketing creating value for customers
by: Churchill, Gilbert A., et al.
Published: (1998)