Marketing research : within a changing information environment

Bibliographic Details
Main Authors: Hair, Joseph F. (Author), Bush, Robert P. (Author), Ortinau, David J. (Author)
Format: Book
Published: Boston : McGraw-Hill , c2006
Edition:3th ed
Subjects:

MARC

LEADER 00000cam a2200000 7i4500
001 0000006933
005 20060926093000.0
008 021119s2006
020 |a 0071115927 (pbk.) 
090 0 0 |a HF5415.2   |b .H258 2006 
100 0 |a Hair, Joseph F. ,   |e author 
245 1 0 |a Marketing research :   |b within a changing information environment   |c Joseph F. Hair, Robert P. Bush, David J. Ortinau 
250 |a 3th ed 
260 2 |a Boston :   |b McGraw-Hill ,   |c c2006 
300 |a xxvii, 700 p. :   |b ill. ;   |c 27 cm. 
504 |a Includes index 
650 0 |a Marketing research 
700 1 |a Bush, Robert P. ,   |e author 
700 1 |a Ortinau, David J. ,   |e author 
999 |a 1000105688   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus