Marketing across cultures

Bibliographic Details
Main Authors: Trompenaars, Alfons (Author), Woolliams, Peter (Author)
Format: Book
Language:English
Published: Chichester, West Sussex, England Capstone 2004
Series:Culture for business series
Subjects:
Description
Physical Description:vi, 353 p. ill. 24 cm
ISBN:1841124710 (pbk.)