Marketing

Bibliographic Details
Main Authors: Berkowitz, Eric N. (Author), Kerin, Roger A. (Author), Rudelius, William (Author)
Format: Book
Published: Homewood. III. Irwin c1989
Edition:2nd ed
Subjects:

MARC

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008 021118s1989
090 0 0 |a HF5415  |b .B44113 1989 kit 
100 1 |a Berkowitz, Eric N.  |e author 
245 1 0 |a Marketing  |c Eric N. Berkowitz, Roger A. Kerin, William Rudelius 
250 |a 2nd ed 
260 2 |a Homewood. III.  |b Irwin  |c c1989 
300 |a xxv, 752 p.  |c 27 cm.  |e 1 computer disk (51/4 ins.) 
650 0 |a Marketing 
700 1 |a Kerin, Roger A.  |e author 
700 1 |a Rudelius, William  |e author 
999 |a 1000010920  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus