Marketing

Bibliographic Details
Main Authors: Berkowitz, Eric N. (Author), Kerin, Roger A. (Author), Rudelius, William (Author)
Format: Book
Published: Homewood. III. : Irwin , c1989
Edition:2nd ed
Subjects:

MARC

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090 0 0 |a HF5415   |b .B44113 1989 kit 
100 1 |a Berkowitz, Eric N. ,   |e author 
245 1 0 |a Marketing   |c Eric N. Berkowitz, Roger A. Kerin, William Rudelius 
250 |a 2nd ed 
260 2 |a Homewood. III. :   |b Irwin ,   |c c1989 
300 |a xxv, 752 p. ;   |c 27 cm.   |e 1 computer disk (51/4 ins.) 
501 |a Includes index 
650 0 |a Marketing 
700 1 |a Kerin, Roger A. ,   |e author 
700 1 |a Rudelius, William ,   |e author 
999 |a 1000010920   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus