Marketing in the cyber age : the why, the what and the how
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| Format: | Book |
| Published: |
Chichester, West Sussex, England New York :
John Wiley ,
c1998
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| Subjects: |
| Physical Description: | xv, 223 p. ; 25 cm. |
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| Bibliography: | Includes bibliography (p. 211-215) and index |
| ISBN: | 0471970239 |