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00000cam a2200000 7i4500 |
| 001 |
0000004305 |
| 008 |
021118s2006 |
| 020 |
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|a 0071116338
|
| 090 |
0 |
0 |
|a HF5415
|b .M42 2006 kit
|
| 100 |
1 |
|
|a Perreault, William D.
|e author
|
| 245 |
1 |
0 |
|a Essentials of marketing
|b a global-managerial approach
|c William D. Perreault, E. Jerome McCarthy
|
| 250 |
|
|
|a 10th ed
|
| 260 |
2 |
|
|a Boston, MA
|b McGraw-Hill/Irwin
|c c2006
|
| 300 |
|
|
|a xi, 638 p.
|b col. ill.
|c 28 cm
|e 1 CD-ROM (4 3/4 in.)
|
| 440 |
|
0 |
|a McGraw-Hill series in marketing
|
| 650 |
|
0 |
|a Marketing
|
| 700 |
1 |
|
|a McCarthy, E. Jerome
|q (Edmund Jerome)
|e author
|
| 999 |
|
|
|a 1000105404
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|
| 999 |
|
|
|a 1000105405
|b CD-ROM
|c Close Access
|e Gong Badak Campus
|