APA (7th ed.) Citation

Brown, S. A.. (2000). Customer relationship management: A strategic imperative in the world of business. John Wiley.

Chicago Style (17th ed.) Citation

Brown, Stanley A. Customer Relationship Management: A Strategic Imperative in the World of Business. Toronto: John Wiley, 2000.

MLA (9th ed.) Citation

Brown, Stanley A. Customer Relationship Management: A Strategic Imperative in the World of Business. John Wiley, 2000.

Warning: These citations may not always be 100% accurate.