APA (7th ed.) Citation

Harrison, T. (1987). A Handbook of advertising techniques. Kogan Page.

Chicago Style (17th ed.) Citation

Harrison, Tony. A Handbook of Advertising Techniques. London: Kogan Page, 1987.

MLA (9th ed.) Citation

Harrison, Tony. A Handbook of Advertising Techniques. Kogan Page, 1987.

Warning: These citations may not always be 100% accurate.