Marketing research

Bibliographic Details
Main Author: Aaker, David A. (Author)
Format: Book
Published: Milton, Qld., [Australia] : John Wiley , 2005
Edition:Pacific Rim ed
Subjects:

MARC

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090 0 0 |a HF5415.2   |b .M355 2005 
245 0 0 |a Marketing research   |c David A. Aaker ... [et al.] 
250 |a Pacific Rim ed 
260 2 |a Milton, Qld., [Australia] :   |b John Wiley ,   |c 2005 
300 |a xviii, 686 p. :   |b ill. ;   |c 27 cm. 
500 |a Originally published: New York, 2001 
504 |a Includes index 
650 0 |a Marketing research 
700 1 |a Aaker, David A. ,   |e author 
999 |a 1000105550   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus