APA (7th ed.) Citation

Curry, D. J.. (1993). The new marketing research system: How to use strategic database information for better marketing decisions. John Wiley.

Chicago Style (17th ed.) Citation

Curry, David J. The New Marketing Research System: How to Use Strategic Database Information for Better Marketing Decisions. New York: John Wiley, 1993.

MLA (9th ed.) Citation

Curry, David J. The New Marketing Research System: How to Use Strategic Database Information for Better Marketing Decisions. John Wiley, 1993.