Search Results - Manchester Arena

  • Showing 1 - 2 results of 2
Refine Results
  1. 1
  2. 2

    CONSUMER PERCEPTION OF BRANDING IN EUROPEAN FOOTBALL by bansal, shivangi

    Published 2006
    “…Branding has become an increasingly popular form of marketing communication in all industries including the sports arena. Yet little has been researched in this field of branding and football remains an untouched subject of study. …”
    Get full text