Search Results - "millennials"

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    Millennials’ adoption of omnichannel retailing by Chong, Alain Yee Loong

    Published 2018
    Subjects: “…Millennials; omnichannel; convenience; purchase intentions; online retailing; enjoyment…”
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    Motivation for luxury consumption in the fragrance industry: a study on Romanian and Bulgarian Millennials by Yaneva, Mihaela

    Published 2015
    Subjects: “…luxury goods; luxury consumption; Bulgaria; Romania; Generation Y; Millennials…”
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