Search Results - "consumer engagement"

  • Showing 1 - 2 results of 2
Refine Results
  1. 1
  2. 2

    An Empirical Study on the Impact of Consumer Engagement in Value Co-creation —— An Example of the Apparel Industry in China by MU, Yutong

    Published 2022
    Subjects: “…Value co-creation; Consumer willingness to participate; Ability of consumers to participate; Degree of openness of companies; Consumer engagement behaviour…”
    Get full text