Search Results - "TikTok"
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K-pop TikTok: TikTok's expansion into South Korea, TikTok Stage, and platformed glocalization
Published 2023“…We examine how TikTok expanded into the South Korean landscape by utilizing K-pop as a vehicle, thus demonstrating the theory of ‘platformed glocalization’. …”
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Moderating effect of gender on the relationship between TikTok usage and positive emotion among TikTok users in China
Published 2020“…This study aims to identify the moderating effect of gender on the relationship between TikTok usage and positive emotion among TikTok users in China. …”
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Promotion of E-Cigarettes on TikTok and Regulatory Considerations
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Introduction to the Special Issue of “TikTok and Social Movements”
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TikTok-social media marketing practices and digital branding
Published 2024“…With the advancement of technology and the massive use of social media, many companies are looking at social media sites as their new way of promotion, one of which is the TikTok application. TikTok is one of the social media that provides opportunities for companies to build brands and promote their products or services by creating content that can attract, connect, and share information with customers. …”
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A study on TikTok platform on university students' purchasing behaviour
Published 2024“…TikTok allows users to share short videos and has gained a lot of popularity because of its interesting and diverse user-generated content. …”
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Well-being in using TikTok amongst young people in China
Published 2022“…TikTok is a prevalent social media video application used in contemporary society, which has appealed great interest from the young people. …”
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Language innovation on social media: a case study of rizz on TikTok
Published 2025“…In 2023, rizz, a term popularised on TikTok, which means the ability to woo someone, was named WOTY. …”
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Study on the Relationship Between the Interface Design and the User’s Consumption Level of TikTok App
Published 2024“…Statistical analysis via SPSS confirms that TikTok’s interface design significantly influences user consumption behavior. …”
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Analisis kesan aplikasi TikTok terhadap kesejahteraan psikologi belia: sorotan literatur bersistematik
Published 2024“…Ketagihan penggunaan media sosial khususnya aplikasi TikTok, telah menjadi isu yang signifikan dalam konteks kesejahteraan psikologi belia. …”
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The Effectiveness of Short-Video Social Media Advertising: A Case Study of Tik Tok And Kwai In China
Published 2019“…There are two main short video social service platforms in China: Tik Tok and Kwai. Advertising on short video platforms is generally regarded as an effective marketing strategy in China as the huge user base they have. …”
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TikTok’s Content materials: Its relevance, usefulness and motivation for english language learning in higher education
Published 2024“…This study explores the complex relationships between motivation scores and TikTok usage for English language learning. The study intends to provide important insights by examining the statistically significant correlations between motivation scores and both the content and perceived usefulness of TikTok. …”
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An overview of the utilization of TikTok to improve oral English communication competence among EFL undergraduate students
Published 2021“…However, very few studies have been conducted on the utilization of TikTok on EFL undergraduate students' English communication competence. …”
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Unveiling the power of TikTok: exploring consumer purchase intentions in the post COVID-19 pandemic in Malaysia
Published 2024“…Despite the growing significance of Tik-Tok as a platform for advertising and entertainment, there is a lack of comprehensive research on how Tik Tok advertising content, particularly considering influencer credibility and sales promotion, influences consumers' purchase intentions in Malaysia after the Covid-19 pandemic. …”
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Komunikasi nilai-kepercayaan di media sosial: analisis terhadap kesan pempengaruh di platform TikTok
Published 2023“…Pada masa kini, banyak individu memilih untuk membeli barang melalui pempengaruh digital terutamanya di platform seperti TikTok yang membolehkan jualan langsung di antara pempengaruh dan pengikut mereka. …”
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Analysis of gender discourse bias and gender discrimination in social media: a case study of the TikTok platform
Published 2024“…In the contemporary landscape of new media, social media platforms, particularly exemplified by TikTok, offer female users accessible and cost-effective means for self-expression and communication. …”
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