Search Results - "The Prestige"

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    Impact of gender on perceptual fit evaluation for prestige brands by Lau, K., Phau, Ian

    Published 2010
    “…This article examines the impact of gender on perceptual fit evaluation of prestige brands. Using an experimental approach, this study demonstrates that elaboration effects derived from schema congruity and self-congruity have an impact on perceptual fit and are moderated by the consumer's gender. …”
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    The Impacts of Risk-Management Committee Characteristics and Prestige on Efficiency by Yueh, Cheng Wu, Qian, Long Kweh, Wen-Min, Lu, Noor Azlinna, Azizan

    Published 2016
    “…We examine the effects of risk-management committee characteristics and prestige on efficiency, as well as the moderating effect of risk-management committee prestige on the association between risk-management committee characteristics and the efficiency of Malaysian insurance companies between 2008 and 2013. …”
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    School and parent prestige : school tradition in Indonesia and Philippines border society by Macpal, Sunandar

    Published 2021
    “…The findings in this study are that school and prestige for parents (Kawaluso peoples) become discourses that cannot be separated from one and another. …”
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    Prestige vs. Reputation: Significance to Improve Public Perceptions towards Malaysian University by Ahmad, Jamilah, Ismail, Nurzali

    Published 2020
    “…The results suggest that the respondents had better perception of the university’s prestige than its reputation. A comparison between the mean values across two groups that is the university’s internal public and external public shows that the university’s internal public perceptions on prestige, personality, and reputation were relatively high. …”
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    The magic of branding: the role of 'pledge', 'turn' and 'prestige' in fostering consumer trust in financial services by Moin, S.M.A., Devlin, James, McKechnie, Sally

    Published 2016
    “…Using the analogy of a magic trick, the study unveils the key role of financial services branding in engendering consumer trust in the ‘pledge’ or ‘prestige’ parts of the trick but not in the ‘turn’. …”
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    Experience, brand prestige, perceived value (functional, hedonic, social, and financial), and loyalty among GROCERANT customers by Kim, Seoyoung, Ham, Sunny, Moon, Hyeyoung, Chua, Bee Lia, Han, Heesup

    Published 2019
    “…Our results identify the positive effects of entertainment and escapist experiences on brand prestige which significantly triggers functional, hedonic, social, and financial values. …”
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    Investigating the Role of Perceived Brand Quality and Normative Influence on Prestige Branded Apparel Purchase Intention of Youths in Malaysia by Jeannot Abdul Karim , Lew Sue Ling , Sofiah Abd. Rahman, Shishi Kumar Piaralal

    Published 2015
    “…Luxury or prestige brands have been bought by consumers for various reasons such as to project status or to project an identity. …”
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    Report on proposed new interior design scheme of Harley Davidson’s Clubhouse for Naza Prestige Bikers Sdn. Bhd. at Jalan Pekeliling Tasek, 31400 Ipoh, Perak / Muhammad Nasreen Zulimi by Zulimi, Muhammad Nasreen

    Published 2011
    “…Other than that, interviews with one of the general manager in NAZA prestige Bikers also proves fruitful in the research. …”
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    Linkages between leadership styles, motivating language, perceived job prestige, and work engagement in the Bangladesh hotel industry by Karim, Md Rabiul

    Published 2021
    “…Integrating motivating language theory, social identity theory, and social exchange theory, present study tested the connection among leadership styles, motivating language, perceived job prestige, and work engagement. Precisely, mediating effect of motivating language between three leadership styles and subordinates’ work engagement; and moderating effects of perceived job prestige on the relationship between motivating language and subordinates’ work engagement were investigated. …”
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    A Study Of Luxury Fashion Brand Equity by Tong, Yew Wai

    Published 2008
    “…The purpose of this research is to established a luxury branding model for the prestige fashion manufacturers/marketers and prestige retail sectors and provide direction for prestige fashion industry and academic researchers in better understanding viable strategies to thi skey element of success in today's aggressive marketplace.…”
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