Search Results - "Nike, Inc."

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  1. 1
    From classic to contemporary: is marketing updating or upgrading?

    From classic to contemporary: is marketing updating or upgrading? by Wang, Titi

    Published 2006
    “…By employing the case study research method, this paper having a look at the new online marketing strategy of Nike Inc. is going to realease the nature of the changing marketing.…”
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  2. 2
    Corporate Social Responsibility:An Integral Part of Risk Management Philosophy

    Corporate Social Responsibility:An Integral Part of Risk Management Philosophy by Singh, Updash

    Published 2005
    “…In the past, several multinationals that have been accused of being irresponsible, for example, Shell International Ltd. for polluting the environment, The Coca-Cola Co. for food contamination, and Nike Inc. for unacceptable working conditions have paid the price and have since established CSR strategies and initiatives (Nieuwlands, 2003). …”
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