Search Results - "Koreans"
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The influence of Korean pop culture on purchasing behavior of Korean products among consumers in Klang Valley
Published 2022“…Malaysia is currently stricken with Korean fever in all local industries including fashion, food and cosmetic. …”
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Malay women readings of Korean drama
Published 2016“…Korean drama has a stronghold position in the global entertainment scene. …”
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Korean Language Education in Australian Schools
Published 2023“…These included representatives from Australia’s Department of Education, Seoul Metropolitan Office of Education, Korean Education Centre, Austrade, Asia Education Foundation, Australia-Korea Business Council and Australian state and territory based Departments of Education and study clusters. …”
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Destination Branding in the Context of K-Pop Culture (Korean Wave) in South Korean Tourism Market with Chinese Customers
Published 2015“…This paper adopts brand building model to evaluate how elaborately the brand identity is from the following three perspectives: environment and competitor analysis; consumer, destination, and organization analysis; and brand vision. The Korean tourism brand includes what Korean tourism aspires to be, a unique set of brand associations, and brand awareness to build as much brand equity as possible. …”
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'My body is Korean, but not my child's ...': a Foucauldian approach to Korean migrant women's health-seeking behaviours in the UK
Published 2010Subjects: “…Korean women…”
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Refusal speech act response: differences between South Koreans and North Korean refugees in inducing speech acts and directness
Published 2018“…The majority of previous studies on North Korean Refugees (NKRs) focused on the linguistic heterogeneity of pronunciation and vocabulary use. …”
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Willingness to communicate among Korean learners of English
Published 2006“…Many Koreans not only feel strongly motivated to study English but they also enthusiastically pursue learning the language, and yet when real contact situations arise in which English could be used, many Koreans remain unwilling to do so. …”
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Teacher Identity in the South Korean Academy System
Published 2016“…This study reports on a qualitative investigation of the professional identity construction of 15 unqualified native English teachers currently working in the South Korean academy system – an area neglected by much past research. …”
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Imagined Authenticity The Somatic Semiotics of Global "Koreanness"
Published 2024“…By focusing on how ethnic Koreanness is utilized to emphasize the desirability of K-pop and a K-pop aesthetic, the links between ethnic nationalism in Korea, and how the project of promoting "authentic global Koreanness" is reinforced by fans. …”
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Korean Red Ginseng: benefits versus precautions
Published 2018“…Over the years, Korean red ginseng (RG), scientifically known as Panax ginseng, has been used to treat several diseases. …”
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An Autopsy Of The South Korean Market: Dynamics And Contradictions
Published 2003“…The most dynamic feature of the South Korean economy in the late 20th century is the emergence of the country as a major destination for foreign investors. …”
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Affective Resistance: Objects Of Korean Popular Music
Published 2013“…In September 2009, the leader of the South Korean boy band 2PM, Park Jaebeom (a Korean American from Seattle), ceremoniously "left" Korea after the discovery of a controversial posting on his Myspace account from before he debuted as a singer. …”
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The adoption of Korean popular culture among IIUM students
Published 2019“…The presence of Korean wave in Malaysia has led Malaysians to focus more on Korean society and its culture. …”
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