Search Results - "Consumer Acculturation"

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    The Relationship between Consumers' Level of Acculturation to the Global Consumer Culture and Perception of Different Types of Consumer Culture Positioning - An Investigation of the Beer Brands in Taiwan

    The Relationship between Consumers' Level of Acculturation to the Global Consumer Culture and Perception of Different Types of Consumer Culture Positioning - An Investigation of t... by Chang, Jo-Heng

    Published 2007
    Subjects: “…Consumer Acculturation…”
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