Search Results - "Charitable advertisement"

  • Showing 1 - 2 results of 2
Refine Results
  1. 1
    Exploring existential guilt appeals in the context of charitable advertisements

    Exploring existential guilt appeals in the context of charitable advertisements by Lwin, Michael, Phau, Ian

    Published 2008
    Subjects: Get full text
  2. 2
    The role of existential guilt appeals in charitable advertisements

    The role of existential guilt appeals in charitable advertisements by Lwin, Michael, Phau, Ian

    Published 2008
    Subjects: Get full text

Search Tools: