Search Results - "Barossa Valley"
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Using push-pull winescape attributes to model Australian wine tourist segmentation
Published 2017“…At the Swan Valley, all four segments were identified, with Inspireds being the most willing to revisit and recommend to others and Inerts, the least willing. At the Barossa Valley, only two segments emerged. Again, Inspireds and Inerts were the most and least willing to revisit and recommend to others respectively. …”
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