Data mining and e-commerce : methods, applications, and challenges

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Data mining and e-commerce : methods, applications, and challenges

Electronic commerce processes and data mining tools have revolutionized many companies. Data that businesses collect about customers and their transactions are the greatest assets of that business. Data mining is a set of automated techniques used to extract buried or previously unknown pieces of in...

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Bibliographic Details
Main Authors:	Rastegari, Hamid, Md. Sap, Mohd. Noor
Format:	Article
Language:	English
Published:	Penerbit UTM Press 2008
Subjects:	QA75 Electronic computers. Computer science
Online Access:	http://eprints.utm.my/9427/ http://eprints.utm.my/9427/1/MohdNoorMd2008_DataMiningAndE-Commerce.pdf

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