Study on the selection criteria for choosing domestic package tours in Malaysia

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Study on the selection criteria for choosing domestic package tours in Malaysia

This study was designed to identify important selection factors for domestic package tours in Malaysia. A total of 21 selection criteria were identified in this study, which is applied from a similar but outbound research in Hong Kong done by Chak-Keung Simon Wong and Wai Yan, 2003. From the study,...

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Bibliographic Details
Main Author:	Abang Josmani, Dayang Sandrawati
Format:	Thesis
Language:	English
Published:	2007
Subjects:	HD Industries. Land use. Labor
Online Access:	http://eprints.utm.my/7291/ http://eprints.utm.my/7291/1/DayangSandrawatiAbangJosmaniMFAB2007.pdf

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