Building trustworthy e-Commerce wesite

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Building trustworthy e-Commerce wesite

The process of building consumer trust in E-Commerce is based on the presence of trust features or trust attributes in the websites. Consumer may examine e-Commerce websites for the existence of trust attributes. However, to date, which trust attributes contribute to the websiteâ€™s trustworthiness...

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Bibliographic Details
Main Author:	Che Hussin, Ab. Razak
Format:	Article
Language:	English
Published:	2007
Subjects:	HF Commerce
Online Access:	http://eprints.utm.my/4164/ http://eprints.utm.my/4164/1/TrustworthyEC_FinalSubmit.pdf

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