The role of social media marketing on e-commerce implementation and SMEs performance in Ibadan City Nigeria

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The role of social media marketing on e-commerce implementation and SMEs performance in Ibadan City Nigeria

Small and medium-scale enterprises (SMEs) are known as the fabricators and stimulants of economic growth and national development for developed and developing countries, including Nigeria. This research study was inspired by the poor performance of SMEs in Nigeria, which has resulted in a severe dec...

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Bibliographic Details
Main Author:	Ayokunmi, Lawal Abideen
Format:	Thesis
Language:	English English English
Published:	2022
Subjects:	HF1021-1027 Commercial geography. Economic geography
Online Access:	http://eprints.uthm.edu.my/8510/ http://eprints.uthm.edu.my/8510/1/24p%20LAWAL%20ABIDEEN%20AYOKUNMI.pdf http://eprints.uthm.edu.my/8510/2/LAWAL%20ABIDEEN%20AYOKUNMI%20COPYRIGHT%20DECLARATION.pdf http://eprints.uthm.edu.my/8510/3/LAWAL%20ABIDEEN%20AYOKUNMI%20WATERMARK.pdf

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