Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic

The pandemic of COVID-19 has constrained the retail outlets of the country to stay shut. Malaysia seen the pandemic has trigger positive open door in digitalization in internet shopping and food dealing with administration. Hence, this study aims to investigate “What are the impact of digital...

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Main Authors: Gunaseelan, Khemaalatha, Subramaniam, Tamil Selvan, Lai, Chee Sern, Jabor, Mohd Khata, Rathakrishnan, Geetha
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2022
Subjects:
Online Access:http://eprints.uthm.edu.my/7778/
http://eprints.uthm.edu.my/7778/1/J14590_32078a5fd5d32f284eaffad86f83a86b.pdf
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author Gunaseelan, Khemaalatha
Subramaniam, Tamil Selvan
Lai, Chee Sern
Jabor, Mohd Khata
Rathakrishnan, Geetha
author_facet Gunaseelan, Khemaalatha
Subramaniam, Tamil Selvan
Lai, Chee Sern
Jabor, Mohd Khata
Rathakrishnan, Geetha
author_sort Gunaseelan, Khemaalatha
building UTHM Institutional Repository
collection Online Access
description The pandemic of COVID-19 has constrained the retail outlets of the country to stay shut. Malaysia seen the pandemic has trigger positive open door in digitalization in internet shopping and food dealing with administration. Hence, this study aims to investigate “What are the impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic?”. Meanwhile the objective of this study is to ‘Identify the impact of digital entrepreneurship in Malaysia during Covid-19 pandemic’. This research uses qualitative methods with a descriptive analysis approach and contextual techniques. For the finding, we can conclude that there is a positive impact on digital entrepreneurship on Malaysian society during Covid-19. COVID-19 pandemic had turned conventional shopping and it needed to challenge individuals into new standards rehearses.
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spelling uthm-77782022-10-06T03:32:04Z http://eprints.uthm.edu.my/7778/ Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic Gunaseelan, Khemaalatha Subramaniam, Tamil Selvan Lai, Chee Sern Jabor, Mohd Khata Rathakrishnan, Geetha HB Economic Theory The pandemic of COVID-19 has constrained the retail outlets of the country to stay shut. Malaysia seen the pandemic has trigger positive open door in digitalization in internet shopping and food dealing with administration. Hence, this study aims to investigate “What are the impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic?”. Meanwhile the objective of this study is to ‘Identify the impact of digital entrepreneurship in Malaysia during Covid-19 pandemic’. This research uses qualitative methods with a descriptive analysis approach and contextual techniques. For the finding, we can conclude that there is a positive impact on digital entrepreneurship on Malaysian society during Covid-19. COVID-19 pandemic had turned conventional shopping and it needed to challenge individuals into new standards rehearses. Human Resource Management Academic Research Society 2022 Article PeerReviewed text en http://eprints.uthm.edu.my/7778/1/J14590_32078a5fd5d32f284eaffad86f83a86b.pdf Gunaseelan, Khemaalatha and Subramaniam, Tamil Selvan and Lai, Chee Sern and Jabor, Mohd Khata and Rathakrishnan, Geetha (2022) Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic. International Journal of Academic Research in Business and Social Sciences. ISSN 2222-6990
spellingShingle HB Economic Theory
Gunaseelan, Khemaalatha
Subramaniam, Tamil Selvan
Lai, Chee Sern
Jabor, Mohd Khata
Rathakrishnan, Geetha
Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title_full Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title_fullStr Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title_full_unstemmed Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title_short Impact of digital entrepreneurship in Malaysia in the era of Covid-19 pandemic
title_sort impact of digital entrepreneurship in malaysia in the era of covid-19 pandemic
topic HB Economic Theory
url http://eprints.uthm.edu.my/7778/
http://eprints.uthm.edu.my/7778/1/J14590_32078a5fd5d32f284eaffad86f83a86b.pdf