A hybrid approach on tourism demand forecasting

Tourism has become one of the important industries that contributes to the country’s economy. Tourism demand forecasting gives valuable information to policy makers, decision makers and organizations related to tourism industry in order to make crucial decision and planning. However, it is cha...

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Main Authors: Nor, M. E., A. I. M., Nurul, Rusiman, M. S.
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:http://eprints.uthm.edu.my/7007/
http://eprints.uthm.edu.my/7007/1/P9903_455b98263296c2429a1b772c751a40db.pdf
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author Nor, M. E.
A. I. M., Nurul
Rusiman, M. S.
author_facet Nor, M. E.
A. I. M., Nurul
Rusiman, M. S.
author_sort Nor, M. E.
building UTHM Institutional Repository
collection Online Access
description Tourism has become one of the important industries that contributes to the country’s economy. Tourism demand forecasting gives valuable information to policy makers, decision makers and organizations related to tourism industry in order to make crucial decision and planning. However, it is challenging to produce an accurate forecast since economic data such as the tourism data is affected by social, economic and environmental factors. In this study, an equally-weighted hybrid method, which is a combination of Box-Jenkins and Artificial Neural Networks, was applied to forecast Malaysia’s tourism demand. The forecasting performance was assessed by taking the each individual method as a benchmark. The results showed that this hybrid approach outperformed the other two models
first_indexed 2025-11-15T20:18:48Z
format Conference or Workshop Item
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institution Universiti Tun Hussein Onn Malaysia
institution_category Local University
language English
last_indexed 2025-11-15T20:18:48Z
publishDate 2017
recordtype eprints
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spelling uthm-70072022-05-24T01:21:08Z http://eprints.uthm.edu.my/7007/ A hybrid approach on tourism demand forecasting Nor, M. E. A. I. M., Nurul Rusiman, M. S. H Social Sciences (General) Tourism has become one of the important industries that contributes to the country’s economy. Tourism demand forecasting gives valuable information to policy makers, decision makers and organizations related to tourism industry in order to make crucial decision and planning. However, it is challenging to produce an accurate forecast since economic data such as the tourism data is affected by social, economic and environmental factors. In this study, an equally-weighted hybrid method, which is a combination of Box-Jenkins and Artificial Neural Networks, was applied to forecast Malaysia’s tourism demand. The forecasting performance was assessed by taking the each individual method as a benchmark. The results showed that this hybrid approach outperformed the other two models 2017 Conference or Workshop Item PeerReviewed text en http://eprints.uthm.edu.my/7007/1/P9903_455b98263296c2429a1b772c751a40db.pdf Nor, M. E. and A. I. M., Nurul and Rusiman, M. S. (2017) A hybrid approach on tourism demand forecasting. In: ISMAp 2107, October 28, 2017, Batu Pahat, Johor. https://doi.org/10.1088/1742-6596/995/1/012034
spellingShingle H Social Sciences (General)
Nor, M. E.
A. I. M., Nurul
Rusiman, M. S.
A hybrid approach on tourism demand forecasting
title A hybrid approach on tourism demand forecasting
title_full A hybrid approach on tourism demand forecasting
title_fullStr A hybrid approach on tourism demand forecasting
title_full_unstemmed A hybrid approach on tourism demand forecasting
title_short A hybrid approach on tourism demand forecasting
title_sort hybrid approach on tourism demand forecasting
topic H Social Sciences (General)
url http://eprints.uthm.edu.my/7007/
http://eprints.uthm.edu.my/7007/
http://eprints.uthm.edu.my/7007/1/P9903_455b98263296c2429a1b772c751a40db.pdf