Factors influencing the adoption of mobile banking among generation Y in Malaysia

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Factors influencing the adoption of mobile banking among generation Y in Malaysia

The continuous development in technological innovations, especially in the banking sector, has led to a competitive environment that has changed the way consumers deal with banks, and one of the changes is mobile banking services. Although enormous benefits can be achieved from using mobile banking...

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Bibliographic Details
Main Author:	Ur Rehman, Zahoor
Format:	Thesis
Language:	English English English
Published:	2019
Subjects:	HG1501-3550 Banking
Online Access:	http://eprints.uthm.edu.my/682/ http://eprints.uthm.edu.my/682/1/24p%20ZAHOOR%20UR%20REHMAN.pdf http://eprints.uthm.edu.my/682/3/ZAHOOR%20UR%20REHMAN%20COPYRIGHT%20DECLARATION.pdf http://eprints.uthm.edu.my/682/2/ZAHOOR%20UR%20REHMAN%20WATERMARK.pdf

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