APA (7th ed.) Citation

Kasim, R., Umar, M. A., & Juanil, D. M. D. (2018). Service quality versus service excellence: A paradigm shift. American Scientific Publishers.

Chicago Style (17th ed.) Citation

Kasim, Rozilah, Muhammad Akilu Umar, and David Martin Daud Juanil. Service Quality Versus Service Excellence: A Paradigm Shift. American Scientific Publishers, 2018.

MLA (9th ed.) Citation

Kasim, Rozilah, et al. Service Quality Versus Service Excellence: A Paradigm Shift. American Scientific Publishers, 2018.

Warning: These citations may not always be 100% accurate.