An improved framework for content-based spamdexing detection

To the modern Search Engines (SEs), one of the biggest threats to be considered is spamdexing. Nowadays spammers are using a wide range of techniques for content generation, they are using content spam to fill the Search Engine Result Pages (SERPs) with low-quality web pages. Generally, spam web pag...

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Main Authors: Shahzad, Asim, Mahdin, Hairulnizam, Mohd Nawi, Nazri
Format: Article
Language:English
Published: SAI Organization 2020
Subjects:
Online Access:http://eprints.uthm.edu.my/5278/
http://eprints.uthm.edu.my/5278/1/AJ%202020%20%28137%29.pdf
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author Shahzad, Asim
Mahdin, Hairulnizam
Mohd Nawi, Nazri
author_facet Shahzad, Asim
Mahdin, Hairulnizam
Mohd Nawi, Nazri
author_sort Shahzad, Asim
building UTHM Institutional Repository
collection Online Access
description To the modern Search Engines (SEs), one of the biggest threats to be considered is spamdexing. Nowadays spammers are using a wide range of techniques for content generation, they are using content spam to fill the Search Engine Result Pages (SERPs) with low-quality web pages. Generally, spam web pages are insufficient, irrelevant and improper results for users. Many researchers from academia and industry are working on spamdexing to identify the spam web pages. However, so far not even a single universally efficient method is developed for identification of all spam web pages. We believe that for tackling the content spam there must be improved methods. This article is an attempt in that direction, where a framework has been proposed for spam web pages identification. The framework uses Stop words, Keywords Density, Spam Keywords Database, Part of Speech (POS) ratio, and Copied Content algorithms. For conducting the experiments and obtaining threshold values WEBSPAM-UK2006 and WEBSPAM-UK2007 datasets have been used. An excellent and promising F-measure of 77.38% illustrates the effectiveness and applicability of proposed method.
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spelling uthm-52782022-01-09T01:43:19Z http://eprints.uthm.edu.my/5278/ An improved framework for content-based spamdexing detection Shahzad, Asim Mahdin, Hairulnizam Mohd Nawi, Nazri T Technology (General) QA299.6-433 Analysis To the modern Search Engines (SEs), one of the biggest threats to be considered is spamdexing. Nowadays spammers are using a wide range of techniques for content generation, they are using content spam to fill the Search Engine Result Pages (SERPs) with low-quality web pages. Generally, spam web pages are insufficient, irrelevant and improper results for users. Many researchers from academia and industry are working on spamdexing to identify the spam web pages. However, so far not even a single universally efficient method is developed for identification of all spam web pages. We believe that for tackling the content spam there must be improved methods. This article is an attempt in that direction, where a framework has been proposed for spam web pages identification. The framework uses Stop words, Keywords Density, Spam Keywords Database, Part of Speech (POS) ratio, and Copied Content algorithms. For conducting the experiments and obtaining threshold values WEBSPAM-UK2006 and WEBSPAM-UK2007 datasets have been used. An excellent and promising F-measure of 77.38% illustrates the effectiveness and applicability of proposed method. SAI Organization 2020 Article PeerReviewed text en http://eprints.uthm.edu.my/5278/1/AJ%202020%20%28137%29.pdf Shahzad, Asim and Mahdin, Hairulnizam and Mohd Nawi, Nazri (2020) An improved framework for content-based spamdexing detection. International Journal of Advanced Computer Science and Applications, 11 (1). pp. 409-420. ISSN 2158-107X https://dx.doi.org/ 10.14569/IJACSA.2020.0110151
spellingShingle T Technology (General)
QA299.6-433 Analysis
Shahzad, Asim
Mahdin, Hairulnizam
Mohd Nawi, Nazri
An improved framework for content-based spamdexing detection
title An improved framework for content-based spamdexing detection
title_full An improved framework for content-based spamdexing detection
title_fullStr An improved framework for content-based spamdexing detection
title_full_unstemmed An improved framework for content-based spamdexing detection
title_short An improved framework for content-based spamdexing detection
title_sort improved framework for content-based spamdexing detection
topic T Technology (General)
QA299.6-433 Analysis
url http://eprints.uthm.edu.my/5278/
http://eprints.uthm.edu.my/5278/
http://eprints.uthm.edu.my/5278/1/AJ%202020%20%28137%29.pdf