Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria

Islamic banking is essential in today’s competitive banking markets. Research in Islamic banking worldwide is focussed mainly on how distinct is Islamic banking from the conventional banking. This research aims at investigating the factors responsible for the satisfaction of Islamic banking customer...

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Main Authors: Baba, Bashir, Mohamed Zabri, Shafie, Kaseri, Ahmad
Format: Article
Published: Path of Science 2018
Subjects:
Online Access:http://eprints.uthm.edu.my/4312/
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author Baba, Bashir
Mohamed Zabri, Shafie
Kaseri, Ahmad
author_facet Baba, Bashir
Mohamed Zabri, Shafie
Kaseri, Ahmad
author_sort Baba, Bashir
building UTHM Institutional Repository
collection Online Access
description Islamic banking is essential in today’s competitive banking markets. Research in Islamic banking worldwide is focussed mainly on how distinct is Islamic banking from the conventional banking. This research aims at investigating the factors responsible for the satisfaction of Islamic banking customers. The study seeks to identify the Islamic banking products’ quality features as they relate to customer satisfaction, to examine the level of customer satisfaction on Islamic banking products’ in Nigeria. Three research questions and four hypotheses are formulated to guide the study. The methodology employed was a quantitative approach using a questionnaire as a tool for the collection of data. The respondents for this study are customers of Ja’iz bank Nigeria plc, the major Islamic bank in Nigeria. A convenient sampling technique was adopted to select the sample from the population (customers) of the Ja’iz bank plc. in Northern Nigeria. Hence self-administered questionnaire was chosen to gather the data. The data analysis was done using Statistical Package for Social Sciences (SPSS) version 23.0 and PLS-SEM 3. The results show that perceived quality of the products significantly influences customers satisfaction. It also indicates that there is a higher correlation between the cost of using the products and the level of customer satisfaction, that is to say, customers are very cost conscious as they would like to use the products at a lower cost than the current obtainable one. The customers also showed a higher level of convenience in using the Islamic banking products, and compliance score indicated that the customers are satisfied that Islamic bank in Nigeria is Shari’ah compliant. This result serves as a signal to service providers in knowing what type of the products customers enjoyed using, and which of the products needed improvement so as to provide customers with what they want most, in order for the banks to keep the existing customers intact and lure more potential customers, and to the policymakers, regulators and other relevant stakeholders to play their respective roles toward sustaining Islamic banking industry in Nigeria
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spelling uthm-43122021-12-02T03:10:23Z http://eprints.uthm.edu.my/4312/ Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria Baba, Bashir Mohamed Zabri, Shafie Kaseri, Ahmad HG1501-3550 Banking Islamic banking is essential in today’s competitive banking markets. Research in Islamic banking worldwide is focussed mainly on how distinct is Islamic banking from the conventional banking. This research aims at investigating the factors responsible for the satisfaction of Islamic banking customers. The study seeks to identify the Islamic banking products’ quality features as they relate to customer satisfaction, to examine the level of customer satisfaction on Islamic banking products’ in Nigeria. Three research questions and four hypotheses are formulated to guide the study. The methodology employed was a quantitative approach using a questionnaire as a tool for the collection of data. The respondents for this study are customers of Ja’iz bank Nigeria plc, the major Islamic bank in Nigeria. A convenient sampling technique was adopted to select the sample from the population (customers) of the Ja’iz bank plc. in Northern Nigeria. Hence self-administered questionnaire was chosen to gather the data. The data analysis was done using Statistical Package for Social Sciences (SPSS) version 23.0 and PLS-SEM 3. The results show that perceived quality of the products significantly influences customers satisfaction. It also indicates that there is a higher correlation between the cost of using the products and the level of customer satisfaction, that is to say, customers are very cost conscious as they would like to use the products at a lower cost than the current obtainable one. The customers also showed a higher level of convenience in using the Islamic banking products, and compliance score indicated that the customers are satisfied that Islamic bank in Nigeria is Shari’ah compliant. This result serves as a signal to service providers in knowing what type of the products customers enjoyed using, and which of the products needed improvement so as to provide customers with what they want most, in order for the banks to keep the existing customers intact and lure more potential customers, and to the policymakers, regulators and other relevant stakeholders to play their respective roles toward sustaining Islamic banking industry in Nigeria Path of Science 2018 Article PeerReviewed Baba, Bashir and Mohamed Zabri, Shafie and Kaseri, Ahmad (2018) Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria. Path of Science, 4 (6). pp. 4001-4015. ISSN 2413-9009 http://dx.doi.org/10.22178/pos.35-4
spellingShingle HG1501-3550 Banking
Baba, Bashir
Mohamed Zabri, Shafie
Kaseri, Ahmad
Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title_full Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title_fullStr Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title_full_unstemmed Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title_short Assessing the influence of Islamic banks' products' quality features on customer satisfaction in Nigeria
title_sort assessing the influence of islamic banks' products' quality features on customer satisfaction in nigeria
topic HG1501-3550 Banking
url http://eprints.uthm.edu.my/4312/
http://eprints.uthm.edu.my/4312/