APA (7th ed.) Citation

Yaakop, A. Y., Mahadi, N., Ariffin, Z. Z., & Omar, S. S. (2018). Review of Hierarchy-of-Effects (Hoe) models and higher education advertising in Malaysia. Academic Research Publishing Group.

Chicago Style (17th ed.) Citation

Yaakop, Azizul Yadi, Nomahaza Mahadi, Zailin Zainal Ariffin, and Siti Sarah Omar. Review of Hierarchy-of-Effects (Hoe) Models and Higher Education Advertising in Malaysia. Academic Research Publishing Group, 2018.

MLA (9th ed.) Citation

Yaakop, Azizul Yadi, et al. Review of Hierarchy-of-Effects (Hoe) Models and Higher Education Advertising in Malaysia. Academic Research Publishing Group, 2018.