APA (7th ed.) Citation

Masrun, S., Albert Gisip, I., Sumin, V., & Harun, A. (2020). The Effect of Customer-Based Brand Equity (CBBE) Model on Perceived Brand Equity of Sabah SMEs Food Brands. Penerbit UTHM.

Chicago Style (17th ed.) Citation

Masrun, Sharinee, Imelda Albert Gisip, Viduriati Sumin, and Amran Harun. The Effect of Customer-Based Brand Equity (CBBE) Model on Perceived Brand Equity of Sabah SMEs Food Brands. Penerbit UTHM, 2020.

MLA (9th ed.) Citation

Masrun, Sharinee, et al. The Effect of Customer-Based Brand Equity (CBBE) Model on Perceived Brand Equity of Sabah SMEs Food Brands. Penerbit UTHM, 2020.