A study on the benefits and barriers of social media marketing among organisations in Malaysia
| Main Author: | |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2013
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/989/ http://eprints.utar.edu.my/989/1/MKMA25106%2D2013%2D0807946%2D1.pdf |
| _version_ | 1848885362108137472 |
|---|---|
| author | Leong, Yoke Fuan |
| author_facet | Leong, Yoke Fuan |
| author_sort | Leong, Yoke Fuan |
| building | UTAR Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-15T19:21:23Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-989 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:21:23Z |
| publishDate | 2013 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-9892014-06-06T04:47:03Z A study on the benefits and barriers of social media marketing among organisations in Malaysia Leong, Yoke Fuan HG Finance 2013-09 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/989/1/MKMA25106%2D2013%2D0807946%2D1.pdf Leong, Yoke Fuan (2013) A study on the benefits and barriers of social media marketing among organisations in Malaysia. Master dissertation/thesis, UTAR. http://eprints.utar.edu.my/989/ |
| spellingShingle | HG Finance Leong, Yoke Fuan A study on the benefits and barriers of social media marketing among organisations in Malaysia |
| title | A study on the benefits and barriers of social media marketing among organisations in Malaysia
|
| title_full | A study on the benefits and barriers of social media marketing among organisations in Malaysia
|
| title_fullStr | A study on the benefits and barriers of social media marketing among organisations in Malaysia
|
| title_full_unstemmed | A study on the benefits and barriers of social media marketing among organisations in Malaysia
|
| title_short | A study on the benefits and barriers of social media marketing among organisations in Malaysia
|
| title_sort | study on the benefits and barriers of social media marketing among organisations in malaysia |
| topic | HG Finance |
| url | http://eprints.utar.edu.my/989/ http://eprints.utar.edu.my/989/1/MKMA25106%2D2013%2D0807946%2D1.pdf |