Study on K-culture influences on Malaysian university students through media
Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyz...
| Main Author: | |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2024
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/7055/ http://eprints.utar.edu.my/7055/1/Koh_Zi_Wei%2DFYP_Library.pdf |
| _version_ | 1848886836938670080 |
|---|---|
| author | Koh, Zi Wei |
| author_facet | Koh, Zi Wei |
| author_sort | Koh, Zi Wei |
| building | UTAR Institutional Repository |
| collection | Online Access |
| description | Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyze university students' perception of K-culture and examine K-culture influences on university students’ lives through media. Through this research, people are able
to find out what is the perception of university students about K-culture and how K-culture influences university students’ lives through media. This research was conducted with a quantitative research method by using Likert scale questionnaires and the questionnaire was distributed to Malaysian university students via Google Forms. The sample size of the research is a total of 50 students from 18 years old to 25 years old. The data will be collected from the
respondents for data analysis. As a result, the influence of K-culture on Malaysian university students through media will be further analysed.
Keywords: K-culture, media, perception, influences, Malaysian university students
Subject Area: HE1-9990 Transportation and communications
|
| first_indexed | 2025-11-15T19:44:50Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-7055 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:44:50Z |
| publishDate | 2024 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-70552025-01-14T03:15:43Z Study on K-culture influences on Malaysian university students through media Koh, Zi Wei H Social Sciences (General) HT Communities. Classes. Races QA76 Computer software Last few years, K-culture has influenced people around the world through the media. This caused university students to be influenced by K-culture, which included Korean entertainment such as drama, TV shows, films, music, foods, fashions and cosmetic products. Therefore, this research aims to analyze university students' perception of K-culture and examine K-culture influences on university students’ lives through media. Through this research, people are able to find out what is the perception of university students about K-culture and how K-culture influences university students’ lives through media. This research was conducted with a quantitative research method by using Likert scale questionnaires and the questionnaire was distributed to Malaysian university students via Google Forms. The sample size of the research is a total of 50 students from 18 years old to 25 years old. The data will be collected from the respondents for data analysis. As a result, the influence of K-culture on Malaysian university students through media will be further analysed. Keywords: K-culture, media, perception, influences, Malaysian university students Subject Area: HE1-9990 Transportation and communications 2024 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/7055/1/Koh_Zi_Wei%2DFYP_Library.pdf Koh, Zi Wei (2024) Study on K-culture influences on Malaysian university students through media. Final Year Project, UTAR. http://eprints.utar.edu.my/7055/ |
| spellingShingle | H Social Sciences (General) HT Communities. Classes. Races QA76 Computer software Koh, Zi Wei Study on K-culture influences on Malaysian university students through media |
| title | Study on K-culture influences on Malaysian university students through media |
| title_full | Study on K-culture influences on Malaysian university students through media |
| title_fullStr | Study on K-culture influences on Malaysian university students through media |
| title_full_unstemmed | Study on K-culture influences on Malaysian university students through media |
| title_short | Study on K-culture influences on Malaysian university students through media |
| title_sort | study on k-culture influences on malaysian university students through media |
| topic | H Social Sciences (General) HT Communities. Classes. Races QA76 Computer software |
| url | http://eprints.utar.edu.my/7055/ http://eprints.utar.edu.my/7055/1/Koh_Zi_Wei%2DFYP_Library.pdf |