The influence of E-learning service quality on Gen Z students’ loyalty in Malaysian higher education institutions

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The influence of E-learning service quality on Gen Z students’ loyalty in Malaysian higher education institutions

The primary goal of this research is to make a clearer connection between students' loyalty and E-learning service quality. The IVs proposed in our research align with the theory with an additional variable. The proposed variable consists of tangible (TAN), reliability (REL), responsiveness (RE...

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Bibliographic Details
Main Authors:	Tan, Sarah Woon Xin, Low, Yi En
Format:	Final Year Project / Dissertation / Thesis
Published:	2024
Subjects:	HA Statistics HB Economic Theory
Online Access:	http://eprints.utar.edu.my/6941/ http://eprints.utar.edu.my/6941/1/2201959_Sarah_Tan_Woon_Xin.pdf

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