Yeoh, M. F., & Tan, Q. T. (2024). How influencer marketing affects Malaysian Gen Z consumer intentions in purchasing fashion and beauty products.
Chicago Style (17th ed.) CitationYeoh, Min Fang, and Qian Tong Tan. How Influencer Marketing Affects Malaysian Gen Z Consumer Intentions in Purchasing Fashion and Beauty Products. 2024.
MLA (9th ed.) CitationYeoh, Min Fang, and Qian Tong Tan. How Influencer Marketing Affects Malaysian Gen Z Consumer Intentions in Purchasing Fashion and Beauty Products. 2024.
Warning: These citations may not always be 100% accurate.