The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia

This research aims to identify the investment intention among a private university in Kampar, Malaysia by referring Theory of Planned Behaviour, Information Cascade Theory and Prospect Theory. The independent variables included are financial knowledge, financial attitude, overconfidence, herding beh...

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Main Authors: Wee, Woon Kai, Chua, Xiao Qing, Tee, Yu Xun, Wong, Jing En
Format: Final Year Project / Dissertation / Thesis
Published: 2024
Subjects:
Online Access:http://eprints.utar.edu.my/6927/
http://eprints.utar.edu.my/6927/1/Wee_Woon_Kai_20ABB04778.pdf
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author Wee, Woon Kai
Chua, Xiao Qing
Tee, Yu Xun
Wong, Jing En
author_facet Wee, Woon Kai
Chua, Xiao Qing
Tee, Yu Xun
Wong, Jing En
author_sort Wee, Woon Kai
building UTAR Institutional Repository
collection Online Access
description This research aims to identify the investment intention among a private university in Kampar, Malaysia by referring Theory of Planned Behaviour, Information Cascade Theory and Prospect Theory. The independent variables included are financial knowledge, financial attitude, overconfidence, herding behaviour and loss aversion. The data collection method in this study is primary data and 384 sets survey questionnaires were collected. Statistical Package for Social Sciences 29.0 (SPSS 29.0) software was used to generate statistical analysis. The results showed that financial knowledge, financial attitude, herding behaviour and loss aversion have significant relationship with the investment intention among a private university in Kampar, Malaysia; while overconfidence has insignificant relationship with the investment intention among a private university in Kampar, Malaysia. This research will provide an insight for investors, Malaysia enlisted companies’ management to better understand the factors that will affect investment intention.
first_indexed 2025-11-15T19:44:18Z
format Final Year Project / Dissertation / Thesis
id utar-6927
institution Universiti Tunku Abdul Rahman
institution_category Local University
last_indexed 2025-11-15T19:44:18Z
publishDate 2024
recordtype eprints
repository_type Digital Repository
spelling utar-69272025-02-03T07:27:03Z The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia Wee, Woon Kai Chua, Xiao Qing Tee, Yu Xun Wong, Jing En HA Statistics HB Economic Theory This research aims to identify the investment intention among a private university in Kampar, Malaysia by referring Theory of Planned Behaviour, Information Cascade Theory and Prospect Theory. The independent variables included are financial knowledge, financial attitude, overconfidence, herding behaviour and loss aversion. The data collection method in this study is primary data and 384 sets survey questionnaires were collected. Statistical Package for Social Sciences 29.0 (SPSS 29.0) software was used to generate statistical analysis. The results showed that financial knowledge, financial attitude, herding behaviour and loss aversion have significant relationship with the investment intention among a private university in Kampar, Malaysia; while overconfidence has insignificant relationship with the investment intention among a private university in Kampar, Malaysia. This research will provide an insight for investors, Malaysia enlisted companies’ management to better understand the factors that will affect investment intention. 2024-06 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/6927/1/Wee_Woon_Kai_20ABB04778.pdf Wee, Woon Kai and Chua, Xiao Qing and Tee, Yu Xun and Wong, Jing En (2024) The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia. Final Year Project, UTAR. http://eprints.utar.edu.my/6927/
spellingShingle HA Statistics
HB Economic Theory
Wee, Woon Kai
Chua, Xiao Qing
Tee, Yu Xun
Wong, Jing En
The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title_full The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title_fullStr The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title_full_unstemmed The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title_short The impact of financial literacy and psychological factors on investment intention among a private university in Kampar, Malaysia
title_sort impact of financial literacy and psychological factors on investment intention among a private university in kampar, malaysia
topic HA Statistics
HB Economic Theory
url http://eprints.utar.edu.my/6927/
http://eprints.utar.edu.my/6927/1/Wee_Woon_Kai_20ABB04778.pdf