The parasocial relationships between social media fitness influencers and youth fitness behavior in Malaysia

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The parasocial relationships between social media fitness influencers and youth fitness behavior in Malaysia

Social media fitness influencer was a new form of digital health communicator influencing the public through healthy behaviors. Geyser (2022) mentioned that their high frequency of sharing on social media has attracted more public to pay attention to their latest update by engaging themselves toward...

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Bibliographic Details
Main Author:	Low, Xin Yi
Format:	Final Year Project / Dissertation / Thesis
Published:	2023
Subjects:	H Social Sciences (General) QA76 Computer software
Online Access:	http://eprints.utar.edu.my/6348/ http://eprints.utar.edu.my/6348/1/Low_Xin_Yi_19UJB01443_FYP.pdf

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