Awareness on online financial scam: A study in Malaysia

This research aims to identify the awareness on online financial scam in Malaysia by using Technology Threat Avoidance Theory (TTAT) and Theory of Planned Behaviour (TPB). Independent variables included are cybersecurity knowledge, perceived severity, subjective norm, as well as security and privacy...

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Main Authors: Lee, Wen Xian, Lim, Nya Hia, Lim, Vivian Yan Yi
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
Online Access:http://eprints.utar.edu.my/6062/
http://eprints.utar.edu.my/6062/1/fyp_FN_2023_LWX.pdf
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author Lee, Wen Xian
Lim, Nya Hia
Lim, Vivian Yan Yi
author_facet Lee, Wen Xian
Lim, Nya Hia
Lim, Vivian Yan Yi
author_sort Lee, Wen Xian
building UTAR Institutional Repository
collection Online Access
description This research aims to identify the awareness on online financial scam in Malaysia by using Technology Threat Avoidance Theory (TTAT) and Theory of Planned Behaviour (TPB). Independent variables included are cybersecurity knowledge, perceived severity, subjective norm, as well as security and privacy concern. The data collection method in this research is primary data and 384 sets survey questionnaires were collected. Partial Least Square Structural Equation Modelling (PLS-SEM) software was used to generate statistical analysis. The results showed that cybersecurity knowledge, perceived severity, and subjective norm have significant relationship with the awareness on online financial scam; while security and privacy concern has insignificant relationship with the awareness on online financial scam. This research will provide an insight for Malaysian, companies, and policymaker to better understand the ways to increase awareness on online financial scam. Limitations and recommendations are provided in this research for future researchers to have a better understanding in conducting future research.
first_indexed 2025-11-15T19:40:44Z
format Final Year Project / Dissertation / Thesis
id utar-6062
institution Universiti Tunku Abdul Rahman
institution_category Local University
last_indexed 2025-11-15T19:40:44Z
publishDate 2023
recordtype eprints
repository_type Digital Repository
spelling utar-60622023-12-22T10:28:54Z Awareness on online financial scam: A study in Malaysia Lee, Wen Xian Lim, Nya Hia Lim, Vivian Yan Yi HB Economic Theory HG Finance HJ Public Finance This research aims to identify the awareness on online financial scam in Malaysia by using Technology Threat Avoidance Theory (TTAT) and Theory of Planned Behaviour (TPB). Independent variables included are cybersecurity knowledge, perceived severity, subjective norm, as well as security and privacy concern. The data collection method in this research is primary data and 384 sets survey questionnaires were collected. Partial Least Square Structural Equation Modelling (PLS-SEM) software was used to generate statistical analysis. The results showed that cybersecurity knowledge, perceived severity, and subjective norm have significant relationship with the awareness on online financial scam; while security and privacy concern has insignificant relationship with the awareness on online financial scam. This research will provide an insight for Malaysian, companies, and policymaker to better understand the ways to increase awareness on online financial scam. Limitations and recommendations are provided in this research for future researchers to have a better understanding in conducting future research. 2023-05 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/6062/1/fyp_FN_2023_LWX.pdf Lee, Wen Xian and Lim, Nya Hia and Lim, Vivian Yan Yi (2023) Awareness on online financial scam: A study in Malaysia. Final Year Project, UTAR. http://eprints.utar.edu.my/6062/
spellingShingle HB Economic Theory
HG Finance
HJ Public Finance
Lee, Wen Xian
Lim, Nya Hia
Lim, Vivian Yan Yi
Awareness on online financial scam: A study in Malaysia
title Awareness on online financial scam: A study in Malaysia
title_full Awareness on online financial scam: A study in Malaysia
title_fullStr Awareness on online financial scam: A study in Malaysia
title_full_unstemmed Awareness on online financial scam: A study in Malaysia
title_short Awareness on online financial scam: A study in Malaysia
title_sort awareness on online financial scam: a study in malaysia
topic HB Economic Theory
HG Finance
HJ Public Finance
url http://eprints.utar.edu.my/6062/
http://eprints.utar.edu.my/6062/1/fyp_FN_2023_LWX.pdf