A study of the intention to use robo-advisory services in Malaysia
In Malaysia, robo-advisory services have become increasingly popular in the financial industry. Hence, this study investigates the factors that determine the intention to use robo-advisory services in Malaysia. The proposed research model is based on the Unified Theory of Acceptance and Use of Techn...
| Main Authors: | Chow, Chi Ving, Tan, Genevieve Xin Yii, Tan, Min Xin |
|---|---|
| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
|
| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/6058/ http://eprints.utar.edu.my/6058/1/fyp_FN_2023_CCV.pdf |
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