Factors influence domestic senior tourism in Malaysia
Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpo...
| Main Authors: | , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/5544/ http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf |
| _version_ | 1848886442660462592 |
|---|---|
| author | Chong, Zi Cheng Leong, Mun Heng |
| author_facet | Chong, Zi Cheng Leong, Mun Heng |
| author_sort | Chong, Zi Cheng |
| building | UTAR Institutional Repository |
| collection | Online Access |
| description | Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpose of this study is to identify the destination attributes that influence the travel decisions of senior in Malaysia. It is hoped that the Malaysian tourism industry will expand its market into senior tourism by recognizing the attributes of the destinations that senior tourists tend to visit. The results of this study showed that, Complementary Services and Entrance Fee has significance relationship with senior tourism in Malaysia. |
| first_indexed | 2025-11-15T19:38:34Z |
| format | Final Year Project / Dissertation / Thesis |
| id | utar-5544 |
| institution | Universiti Tunku Abdul Rahman |
| institution_category | Local University |
| last_indexed | 2025-11-15T19:38:34Z |
| publishDate | 2023 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | utar-55442023-08-15T13:48:14Z Factors influence domestic senior tourism in Malaysia Chong, Zi Cheng Leong, Mun Heng HB Economic Theory HE Transportation and Communications HG Finance Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpose of this study is to identify the destination attributes that influence the travel decisions of senior in Malaysia. It is hoped that the Malaysian tourism industry will expand its market into senior tourism by recognizing the attributes of the destinations that senior tourists tend to visit. The results of this study showed that, Complementary Services and Entrance Fee has significance relationship with senior tourism in Malaysia. 2023-04 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf Chong, Zi Cheng and Leong, Mun Heng (2023) Factors influence domestic senior tourism in Malaysia. Final Year Project, UTAR. http://eprints.utar.edu.my/5544/ |
| spellingShingle | HB Economic Theory HE Transportation and Communications HG Finance Chong, Zi Cheng Leong, Mun Heng Factors influence domestic senior tourism in Malaysia |
| title | Factors influence domestic senior tourism in Malaysia |
| title_full | Factors influence domestic senior tourism in Malaysia |
| title_fullStr | Factors influence domestic senior tourism in Malaysia |
| title_full_unstemmed | Factors influence domestic senior tourism in Malaysia |
| title_short | Factors influence domestic senior tourism in Malaysia |
| title_sort | factors influence domestic senior tourism in malaysia |
| topic | HB Economic Theory HE Transportation and Communications HG Finance |
| url | http://eprints.utar.edu.my/5544/ http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf |